Brand & Social Media Manager
- Employer
- The Wolseley Hospitality Group
- Location
- London (City of)
- Salary
- Discussed at venue
- Closing date
- 16 Oct 2024
View moreView less
- Job Type
- Management, Manager
- Sector
- Restaurants
- Contract Type
- Full Time
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Job Details
The Wolseley Hospitality Group's Head Office is located above The Wolseley on Piccadilly. It comprises The Director’s office alongside People, Talent & Culture, Finance, Purchasing, Marketing and Reservations.
Working within the marketing team to support and deliver exceptional marketing and communication for the portfolio of restaurants within The Wolseley Hospitality Group. Responsible for developing, implementing, and managing our social media strategy across various platforms.
Why work with us as a Social Media Manager:
- Access personalised training, mentorship programmes, clear career paths and genuine opportunities for personal development.
- Highly attractive bonuses in our Refer a Friend scheme, as well as other reward and incentive programmes.
- Discounts on gym memberships, retail and travel.
- Industry supplier trips as well as access to masterclasses and workshops.
- Enhanced Maternity and Paternity.
- Enjoy discounted rates at any of our restaurants as well as Minor Hotels globally.
- An additional day's holiday every year, for your first five years.
- Access to Mental Health counselling, plus legal and financial advice via our employee assistance programme.
- Access to English lessons.
- Create and execute comprehensive social media strategies aligned with business goals and tailored to the individual bands
- Manage and oversee social media accounts across platforms such as Facebook, Instagram, X, LinkedIn, TikTok, and others
- Manage the social media calendars for all sites and across all platforms including writing captions, planning content and executing via Sprout
- Schedule, post, and monitor daily content to ensure consistency in brand voice and messaging
- Optimise profiles and posts to increase visibility and engagement
- Plan and execute paid social media campaigns, including budget management, ad creation, and targeting
- Monitor and optimise campaign performance to maximise ROI.
- Define and monitor key performance indicators to measure the success of social media efforts such as likes, shares, comments, overall engagement and referral traffic
- Develop high-quality, engaging, and visually appealing content for social media channels, including text, images, videos, and other media
- Bachelor’s degree in Marketing, Communications, Journalism, or a related field.
- 4+ years of experience in social media management or digital marketing.
- Proven experience managing social media platforms for a brand, with a portfolio of successful campaigns.
- Strong understanding of social media platforms, algorithms, and analytics tools.
- Excellent communication, writing, and editing skills.
- Creative mindset with an eye for design and visual storytelling.
- Experience with social media advertising and tools like Hootsuite, Buffer, or Sprout Social.
The Wolseley Hospitality Group portfolio of restaurants comprises of The Wolseley on Piccadilly, The Delaunay in Aldwych, Brasserie Zédel in Soho, Colbert in Chelsea, Fischer's in Marylebone, Soutine in St John's Wood, Bellanger in Islington, Manzi's in Soho and The Wolseley City in Monument.
We promote from within - investing in our people and developing them to become the leaders of tomorrow. The Wolseley Hospitality Group is based on a foundation of values which we are all proud to commit to. We create Places where People feel they Belong.
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