Run a Stonegate Pub - White Heather Ferndown Ferndown, Dorset

About the Pub

Situated in the centre of Ferndown the White Heather occupies a prominent position and is popular within the community. Boasting two entrances, one just off the main road to the front and another close to the large car park at the rear, the pub also benefits from a beautiful beer garden. Internally, the trading area is open plan with a centrally located L-shaped wooden bar servery. Throughout all areas the pub is well-presented with modern décor and a mixture of furniture including wooden tables and chairs, bar stools and more comfortable seating where customers can relax with a drink; 60 covers in total can be accommodated. There is a strong sports offering with both Sky and BT Sport broadcast on flat screen TVs. A games area is located at one end of the room with a pool table, table football, dart board and AWPs. The White Heather is a popular venue for live music featuring mainly pop tribute bands with occasional rock music. There is a fully-equipped trade kitchen that is ready to deliver a suitable food offer. Due to the community sports feel a hand held snack menu or traditional pub menu would work well here.

Business Information

Agreement: Beacon Retail Partnership Tenancy
Capital Startup: Est. £24500
Fixtures / Fittings: Est. £10000
Guide Rent: £13500 pa
Potential Turnover: £356783 pa

Regional Manager's Thoughts

The current customer base is varied and includes residents from the local area and workers from the nearby industrial estate. Live music and entertainment is extremely popular, together with live sports and pub games such as darts and pool; the pub currently has teams in both leagues. There is potential to introduce a snack menu to attract new trade from further afield.

Surrounding Area

Ferndown is a thriving town in East Dorset. It boasts excellent transport connections to Poole and Bournemouth which are both within close proximity. The White Heather is located on Ferndown high street and is surrounded by both residential properties and businesses that provide a varied customer base. Due to the frontage of the pub being in full view of the busy main road, the pub benefits from a wealth of passing and local custom.

Similar searches: Pubs and Bars, Ferndown